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Smiley faces, thumbs up, bombs and money bags are pouring out of almost every social media post, and now they are increasingly visible in Google search results. Is that good? Is it worth adding yellow heads to the description of your website? Is this how it's even done? Take a few minutes to see if emojis in your website description can help your business. CONTENTS: What are emojis? Where can I add emojis? How can I add meta description emojis and meta title emojis? Can emojis be useful to increase website traffic? What are emojis? Everyone seems to know what this is about, but not really - so let's first explain what emojis are. The already mentioned smiley faces, thumbs up and other small images that you see and use on Facebook, Messenger and many other places - these are emojis. They resemble emoticons (often called emoticons), but there is a difference between them that you notice immediately. Emojis are several years older. It is a combination of punctuation marks and other special symbols found on every computer keyboard.
It is believed that the first emoticon was sent by American computer scientist Whatsapp Number List Scott Fahlman in 1982. He combined a colon, a dash and a bracket, which resulted in. Of course, many emoticons have been created over the years, some of them very complex or completely illegible. Emojis, on the other hand, are emoticons that express deeper emotions thanks to the fact that they are simple graphics. Their invention is attributed to a Japanese interface designer, which is probably why their name is pronounced "emoji". Nowadays, many editors and word processors translate emoticons into emojis, but it is worth remembering that these are two different works of two different people. After all, how would you punctuate someone rolling around with laughter? And one more interesting fact about emoticons. Did you know that you are not actually allowed to use signs that make up someone crying with laughter? In 2008, a Russian businessman decided to trademark the symbol represented by a semicolon, a dash and a closed bracket,It cost him $100,000, and he apparently only did it because he didn't like how overused the emote was. The perpetrator of the commotion promised that he would neither punish anyone nor demand compensation, and - as far as we know - he is sticking to his word for now. But certainly in his case, a simple three signs allowed him to generate a lot of traffic around him.
If you're wondering now what all the fuss is about, you must know that in 2015, Google officially banned the use of emojis in search results and stopped displaying them. So it seems that a few years ago the popularity of "stuffing" emojis into search results became a plague. Fortunately, 2 years later, Google overturned its verdict on funny little faces - you could talk to customers using pictures again, although with some restrictions imposed from above. Where can I add emojis? To know what emoji symbols in SERPs are all about, let us quickly remind you what SERPs are. This is an American acronym that simply means search results. And search results are a list of pages that Google displays when you start searching for a phrase .
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